Season two of “Euphoria” opened with a scene familiar to the show’s fans, a crowded house party with lots of drinks and lots of people. It’s New Year’s Eve, and Maddy (Alexa Demie) enters the room wearing her own take on the little black dress.
She is wearing a custom black cutout dress from Los Angeles-based brand Akna. The dress, although simple, has a unique shape, elevating the look to a more sophisticated level.
“As early as I can remember, I have understood the concept that clothing can be a conduit for communicating one’s personality and tastes,” said Heidi Bivens, Euphoria costume designer, on the A24 website.
In an interview for Women’s Wear Daily, Bivens said her and Demie liked to work together to create Maddy’s looks.
Bivens said Demie would often send her inspiration for Maddy’s wardrobe, and then the two would go fabric shopping together to create the perfect look.
Bivens said she was going for a “darker, more mature and more vamp” look for Maddy in season two.
This was accomplished with the use of lots of dark colors, silver accessories, dramatic makeup, and often, straightened hairstyles.
But not every character is as edgy as Maddy. Bivens works around each character’s personality to create a look as unique as they are.
Many of Jules’ (Hunter Schafer) looks aren’t club ready, but rather land on the more fashion-savvy side. Her outfits are often vintage or thrifted to reflect her creative personality.
Jules’ closet has a lot of one-of-a-kind pieces, some thrifted, some personalized, but all unique.
On Tuesday at 12 p.m., Bivens’ highly anticipated book, “Euphoria Fashion” will be available to purchase on film company A24’s website.
The book will feature conversations with cast members, behind-the-scenes moments, and exclusive Q&As with world-famous fashion houses.
The book will give Euphoria fans an in-depth look at the sparkling makeup, early 2000s inspiration, and skater outfits worn by the Euphoria cast.
Bivens will break down looks from each of the main characters while also talking about her own choices in the design process.
Each character’s style is unique, but what carries throughout the show is a fashion lookbook that encapsulates a sense of familiarity for viewers. The early 2000s, highschool-inspired fashion is a staple of the show, and everything from the eyeshadow to the jewelry choice makes a difference.
Bivens’ book will be available to purchase at A24films.com for $60.
