Introducing the Vote Tote, Marc Jacobs’ latest version of its most popular product, The Tote Bag.
In a Tuesday morning Instagram post, the brand revealed its new light pink tote bag with the words, “I’m Not Just Hot, I Also Vote,” written across the back.
According to the post, 100% of the proceeds from the Vote Tote — until Nov. 5 — will go to Rock the Vote, a national nonpartisan nonprofit organization that facilitates voter registration and voter education across the United States. The nonprofit’s central goal, according to its website, is to empower young voters by providing myriad resources for uplifting and amplifying young voices.
“This month, we’re celebrating a culture of civic engagement that empowers our employees and customers with information and resources to cast an informed ballot in 2024,” the brand wrote in the caption of the post.
The Vote Tote is now available for purchase at marcjacobs.com for $195.
